Last year, the inaugural Authors for Indies Day was a huge success—participating bookstores reported an average boost of 18.5% in sales. This year, the event returns on Saturday, April 30, 2016.
On Authors for Indies Day, Canadian authors show their appreciation for independent bookstores by volunteering as guest booksellers, chatting with customers, recommending books, and having a jovial day at the bookstore.
“We’ll be chatting with customers, recommending books, and helping everyone appreciate the importance of indie bookstores to our communities and our cultural lives. It’s not about [authors] promoting ourselves, it’s about raising awareness of Canada’s independent bookstores.”
Bookstores and authors are teaming up every day, you can use the FIND A STORE function on the Authors for Indies website to see which indie bookstores near you are hosting authors.